Van Cleef & Arpels’ Perlée collection

Commercials, 2026

A series of four short animated capsules created for the Perlée collection by Van Cleef & Arpels, bringing the jewellery to life through delicate and playful interactions.

The project called for a highly realistic visual approach, with particular attention to the materials, reflections, and fine details of each piece. Working from the existing storyboard and creative direction, I was responsible for directing the project and overseeing the team throughout production, ensuring that the different elements came together with the right level of realism and refinement.

I directed the project at Illogic Studio, working closely with the team throughout production to bring the four capsules to life.

Client: Van Cleef & Arpels
Collection: Perlée
Studio: Illogic Studios
Role: Director

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